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OutRetail: Retail Decision Sprint – A Key Strategic Advantage

| 3 min read In today’s dynamic retail environment, characterized by rapid shifts in consumer behavior and market dynamics, traditional decision-making models fall short of addressing the complexities businesses face. This necessitates a radical approach known as the Retail Decision Sprint. Inspired by Atif Rafiq’s insights on modern problem-solving and Daniel Kahneman’s exploration of human cognition in “Thinking, Fast […]

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| 3 min read In the fast-evolving retail environment, mastering market dynamics stands as a cornerstone for navigating the turbulent waters of ever-changing consumer preferences and trends. The intriguing concepts of entropy from both thermodynamics and information theory offer a fresh lens through which brands and retailers can strategize across diverse sectors such as fashion, home, electronics, and consumer […]

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The Sneaker Recipe: Crafting Style, Silhouette, and Fabric in the US Market 2023

| 4 min read Delve into the pulse of sneaker culture in the US market, where winning attributes reign supreme. Fabric, silhouette, style, and price points intertwine to define the very essence of sought-after sneakers. Join us as we dissect the intricacies of materials, decode the diversity of silhouettes, and unravel the styles that captivate American sneaker aficionados. From […]

on November 23, 2023